About

Dmitriy Zagoruiko I’m accountable for sales, not clicks

I’ve been in digital marketing for over 3.5 years, focused on Meta and TikTok ads that drive leads and sales: launching, optimizing, tracking, and making sense of the numbers.

I’ve worked with businesses in real estate, healthcare, recruiting, e-commerce, local services, and professional services.

I look at advertising more broadly than someone who just sets up campaigns: strategy, analytics, positioning, and how the product is packaged. The goal isn’t just to launch ads — it’s to build a system that keeps bringing in customers.

Dmitriy Zagoruiko

Experience

Experience and tools

Industries

  • Real estate
  • Healthcare
  • Recruiting
  • Legal services
  • Construction
  • E-commerce

Tools

  • Meta Ads
  • TikTok Ads
  • GA4
  • GTM
  • Meta Pixel + Conversions API
  • TikTok Pixel
  • Figma
  • AI tools

Beyond ads

I build landing pages and set up analytics myself — I built this site, too. I use AI tools for data analysis and routine tasks.

Confidentiality

Most projects are under NDA: I don’t publish client names or their ad account data.

Education

Courses and education

  1. 2026 – presentBachelor’s degree: Advertising and Public RelationsUniversity, in progress
  2. 2026Google AdsGenius Space
  3. 2025–2026Digital marketingPara School
  4. 2024TikTok AdsGenius Space
  5. 2024One-on-one mentorship in paid socialPrivate mentor
  6. 2022–2023Paid social advertisingAtom

Principles

What I believe about marketing

  • Honesty

    I don’t promise what I can’t control, and I’ll tell you when the problem isn’t the ads.

  • Data-driven decisions

    Advertising is testing ideas against real numbers. Gut feelings make bad advisors.

  • Quality over quantity

    Fewer leads and more sales beats the other way around.

  • Long-term thinking

    A client’s trust matters more than a flashy case study. That’s why I never publish client data without permission.

What I don’t do

  • No guaranteed numbers
  • No fake urgency
  • No hiding access or data
  • No showing off other clients' ad accounts as proof

Let’s take a look at your business

About 3 minutes, no strings attached.